SharpNet Articles & Blog posts
At SharpNet, we stay informed on the latest industry trends in digital marketing to provide our clients the absolute best services. Knowledge is power on this information superhighway—our articles and blogs will keep you on the cutting edge!
Helpful Articles About Digital Marketing
We haven’t stayed in business for over two decades by doing the same thing we did 20 years ago. Google is constantly evolving, social media platforms are growing exponentially, and digital marketing companies must adapt and roll with these changes. We stay on the cutting edge of the latest and greatest industry practices to provide our clients digital marketing strategies that work well for their websites and help their businesses grow. When our team at SharpNet learns of new developments in digital marketing, we like to share the news!
Our blogs and articles are chock-full of timely and relevant information, everything from how Google’s new page experience will impact your website rankings to the importance of a user-friendly web design. We also like to share company news about what SharpNet is up to and we highlight team members to help you get to know us on a more personal level. If you’re interested in a topic we haven’t covered, please reach out to us and let us know! We’d love to hear from you.
Featured Articles
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Programmatic Advertising in 2023: Target the Right Audience
Programmatic Advertising If you're in the advertising industry, you've probably heard of programmatic advertising. But what exactly is it, and why is it becoming increasingly popular among advertisers? Programmatic advertising is a form of automated media buying for...
SharpNet’s Take on AI
While many labels can help define SharpNet, innovation has always been one of our strongest defining traits. Innovation is how SharpNet has emerged as an industry leader in the digital marketing world, and how we’ve maintained that role for 25 years. In fact,...
Dominate Content Marketing in the Age of ChatGPT
It’s no secret that AI chatbots like ChatGPT have almost immediately brought major changes to the digital marketing space. Marketing agencies and the businesses they serve now have the ability to generate near-flawless copy for websites, ads, emails, blogs, scripts...
Optimizing GBP Descriptions
As GBP listings become more and more important for local businesses to perform well on Google, we need to make sure we are taking full advantage of the description field. In recent monthly reports, we have been pleasantly surprised by outcomes we are getting by...
Importance of Having a Great Website for Digital Marketing
Why a great website is necessary to be successful with digital marketing... Having a great website is a necessity for any business looking to be successful with digital marketing. Your website is often the first interaction a potential customer has with your brand, so...
How Digital Marketing Changed Marketing
Through increased targeting and personalization, greater visibility and reach, cost-effective platforms, greater data and insights, increased engagement and interactivity, and a shift towards content marketing, businesses can connect with their audiences in more...
How Digital Marketing has Evolved Over the Last 20 Years
Digital marketing has undergone a significant transformation over the last two decades, driven by advancements in technology and changes in consumer behavior. In this article, we'll explore how digital marketing has evolved over the last 20 years. From the rise of...
Fascinating Top-20 Digital Marketing Statistics and Facts
Digital marketing has become an essential component of modern business strategies, with more and more businesses recognizing the importance of a strong online presence. In this article, we'll explore 20 fascinating digital marketing statistics that highlight the...
SEO, PPC, and Web Design: Why These Digital Marketing Strategies are Important
The COVID-19 pandemic has created a lot of disruption to how we live as individuals within a society. The uncertainty of the future has put a lot of business owners under stress. While many see this as a major hindrance to businesses around the world, there are others...
Why Is Brand Identity Important to Marketing?
We all have those brands we love to support. Every time they have a drop of their products, we are counting down the minutes until we can order something. Each social media post they make, we are engaging with. We are actively supporting their business through our...
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