SharpNet Articles & Blog Posts
At SharpNet, we stay informed on the latest industry trends in digital marketing to provide our clients the absolute best services. Knowledge is power on this information superhighway—our articles and blogs will keep you on the cutting edge!
Helpful Articles About Digital Marketing
We haven’t stayed in business for over two decades by doing the same thing we did 20 years ago. Google is constantly evolving, social media platforms are growing exponentially, and digital marketing companies must adapt and roll with these changes. We stay on the cutting edge of the latest and greatest industry practices to provide our clients digital marketing strategies that work well for their websites and help their businesses grow. When our team at SharpNet learns of new developments in digital marketing, we like to share the news!
Our blogs and articles are chock-full of timely and relevant information, everything from how Google’s new page experience will impact your website rankings to the importance of a user-friendly web design. We also like to share company news about what SharpNet is up to and we highlight team members to help you get to know us on a more personal level. If you’re interested in a topic we haven’t covered, please reach out to us and let us know! We’d love to hear from you.
Editor’s Choice: The Latest Must-Read Article
The Digital Marketing Playbook: Pro Tips and Tricks
Google’s Site Reputation Abuse Policy: What It Is and How to Avoid It
What’s the best way to get your company or brand’s name out there? The answer is digital marketing, including building a website, creating high-quality and useful content, and advertising on social media. But creating a website alone will not bring you all the...
Google Under Fire: How the Antitrust Breakup Could Reshape SEO
In the world of SEO, or search engine optimization, Google reigns supreme. That’s because they’re the most trusted search engine in the world, and Google has become both a noun and a verb. “Google it!” people proclaim, when they want to prove a point. But people...
How CRO Landing Pages Improve Ad Performance
Improve Lead Generation with CRO Landing Pages In the dynamic realm of digital marketing, the pursuit of higher lead quality and optimized ad performance is relentless. One of the most effective strategies to achieve these goals is through Conversion Rate Optimization...
How AI Is Changing SEO
How AI Is Changing SEO Artificial intelligence, or AI for short, has long been a buzzword in the tech world. It was promised as a life-changing piece of technology for many years, with very little to show tangibly for all the hype. But through recent advancements,...
How to Sell SEO Services
How to Sell SEO Services and Content Marketing To effectively sell SEO, highlight that SEO is a long-term investment compared to temporary paid ad campaigns. When combined with targeted content creation such as Service Pages, Location Pages, and Blog Posts, SEO...
Digital Marketing for Independent Realtors
How to Market a Real Estate Business Market your independent real estate business by focusing on hyperlocal website content, engaging social media, targeted programmatic ads, email marketing, community involvement, and fostering client referrals and testimonials. A...
Demand Gen for Trades and Home Services
The Power of Demand Generation for Trades, Home Service, and Field Service Businesses The trades, home service, and field service industries are known for their practical, hands-on approach. Marketing in these sectors often focuses on immediate needs and solutions,...
Digital Marketing for Marijuana Dispensaries
How to Market a Dispensary Marketing a dispensary requires a strategic approach due to restrictions on traditional advertising methods. The most effective way to reach your target audience is by using a combination of search engine optimization (SEO), content...
Brick-and-Mortar Survival Guide
Brick-and-Mortar Survival Guide:Digital Marketing Tricks to Keep Your Doors Open The digital revolution has transformed the way businesses operate, and brick-and-mortar stores are no exception. While physical storefronts still hold immense value, integrating digital...
Connected TV Advertising
Connected TV (CTV): The Future of Television Advertising, Today Connected TV (CTV), encompassing smart TVs, streaming devices, and gaming consoles, is revolutionizing the entertainment industry and transforming digital marketing. With a staggering 82.1% of U.S....
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