by Rich Kurtzman | Oct 12, 2024 | SEO Marketing
Google Under Fire: How the Antitrust Breakup Could Reshape SEO In the world of SEO, or search engine optimization, Google reigns supreme. That’s because they’re the most trusted search engine in the world, and Google has become both a noun and a verb. “Google it!”...
by John Seaberry | May 1, 2024 | SEO Marketing
The “Near Me” Myth Busted Say Goodbye to “Near Me” and Hello to Local SEO Success The desire to appear instantly when someone searches for “[business type] near me” is understandable. But fixating on the phrase “near me” in your website...
by John Seaberry | Apr 1, 2024 | SEO Marketing
Newsjacking Newsjacking: How to Ride the Wave of Viral Trends for Maximum Blog Impact In the ever-changing world of digital marketing, simply being relevant isn’t enough. To truly capture attention, your blog needs to tap into the conversations already happening...
by John Seaberry | Mar 18, 2024 | SEO Marketing
Exit Popups and SEO Do Exit Popups = Lower Rankings? The Truth Revealed Exit-intent popups have become a staple for marketers looking to squeeze those last-minute conversions from abandoning website visitors. But as a savvy digital marketer, you might ask – do these...
by John Seaberry | Feb 16, 2024 | SEO Marketing
Vanity URL Redirects Hurt SEO Are Vanity URL Redirects Sabotaging Your Local SEO? Vanity URLs—those memorable web addresses targeted to specific locations or niche keywords—offer the potential to boost localized search presence. However, simply redirecting a vanity...
by John Seaberry | Jan 16, 2024 | SEO Marketing
Update Existing Content for SEO How to Update Existing Content for SEO To effectively update your website content for improved SEO, use a three-part strategy which includes optimizing high-performance pages for conversions, reviving low performers with targeted...